Wide and Sexy

Sigma18mm_35mm F1.8

Ok, so there’s really no profound narrative to this post except straight up lust. Every time I pick up this Sigma Art Lens, I repeatedly appreciate the awesome design and ingenuity that it oozes. I find myself checking this thing out, turning it in different angles before mounting it on my camera. So I thought, why not photograph the lens and add it to my computer wallpapers. That way, our bond will never be broken. Was that a bit a much? Ok maybe it was….but hey, there it is.

Down to photographing this thing, my goal was to create an image that speaks to its sleek aesthetics. Besides the ridge texture of the rings, everywhere else is smooth matte metal. The lens is all black except for the silver shinny circle with an engraved letter ‘A’ marking Sigma’s Art Series. Initial idea was to put some color behind it to create intense contrast so it jumps out at you. But that’s not being exactly sleek, is it? I wanted to be loud while being classy. So I ended up putting it against a black background, confident that it’s sexy enough to hold its own. The obvious challenge was how to prevent the subject from blending into background and the answer to that puzzle is…..Lighting!

The final image to be became clear after sketching the idea on paper. I ended up using four lights, all controlled with grids to achieve the look I was going for. As usual, I built the lighting one strobe at a time. I examine its behavior before adding another and here’s what I ended up with.

Sigma18mm_35mm F1.8